25 Jul Twitter set to launch research tool
Twitter is making marketer’s lives easier by preparing to launch a new research tool that allows brands & businesses to monitor conversations involving their products, brand and industry in certain demographic areas.
This is great news as it allows you as a company to possibly tap into some potential new business and engage in conversations. You also get the low-down on where people are having certain conversations using up-to-the-minute buzz words.
Great hey! You can zoom into a local area and find out what people are talking about. I feel this is pretty special as a digital marketer.
Marketing Week has more information about the new tool that should make digital marketing and social media even more interesting.
As soon as I know how it works and how it impacts on business, I will let you know.
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